Immunity Syrups – new look, same great recipe
Many of our customers are fans of our squeezed, Unsweetened Blackadder Blackcurrants and Boysenberries & Blackcurrants Berrylife flavours, and they’ve now been joined by a new addition – Lemon, Honey, Ginger & Turmeric – in our new look Immunity range.
You’ll notice that the new labels on all three flavours highlight their immunity benefits. As they’re all a good source of Vitamin C, which is clinically-proven to contribute to a healthy immune system, we made this benefit clearer for our customers when creating our new labels. (So you know, a serving of the two berry-based flavours contain 200% of the recommended daily intake of Vitamin C, while the new Lemon, Honey, Ginger & Turmeric contains 50% of the RDI in a single serving. These details are also noted on the reverse of the label.)
We’ve made this change because our customers tell us they are more and more interested in including foods and drinks in their diet that offer them not just great taste, but functional advantages like vitamins or minerals. Our new labels help to meet this demand by highlighting the benefit that the Vitamin C in the Immunity range contains, to make it clearer for customers.
Because they’re a good source of Vitamin C, we’re confident in making this claim as it’s permitted under the Food Standards labeling code for both the New Zealand and Australian markets – something we adhere to strictly at Barker’s of Geraldine. The full claim under the Food Standards is:
“When consumed as part of a healthy diet, Vitamin C contributes to the normal immune system function, the reduction of tiredness and fatigue, cell protection from free radical damage and normal psychological function.”
Read more about the other benefits of blackcurrants.
Turmeric is a popular ingredient in a wide range of food products globally, and we’ve included it in our new Lemon, Honey, Ginger & Turmeric syrup, which delivers a zingy, fresh flavour as an alternative to our blackcurrant flavours. It’s fantastic with sparkling water and makes a fresh, non-alcoholic alternative for those wanting to reduce their alcohol intake.
Our syrups are environmentally friendly too! By diluting them at home with your own water, you save on recycling by creating multiple drinks from a single bottle – avoiding transporting water to and from the supermarket in a pre-mixed drink – meaning, fewer bottles in your recycling bin.
All three flavours can be enjoyed either as:
- An undiluted daily shot to get your Vitamin C fix – around 50ml will do it!
- Diluted with cold or hot water to taste – enjoyed with hot water, they make a soothing treat if you’re feeling under the weather
- Diluted with sparkling water for a grownup treat
They’re gluten free too and, with so many ways to create delicious drinks, they’re a family friendly option year-round, whether it’s a refreshing treat in summer, or a warming hot drink in the cooler months. Enjoy!